ABOUT GENERIC POOL
Generic Pool Productions have been producing Corporate, Informercials, Training, Educational, SIVs, Music Videos, TV Commercials, Documentary and other Broadcast work since 1999. Founder and director Nigel Cooper comes from a professional stills photographic background where he worked with Hasselblad medium format and Sinar 5x4 & 10x8 large format cameras. His speciality was advertising photography. He photographed commercial advertisements for companies such as BMW cars, Smirnof vodka and Rapide coach lines to name a few. Having run his own photographic studio in North London during the late 1980's, coupled with his passion for movies, his next natural progression was always going to be video production. He studied screenwriting in London, and then received formal training as a Lighting Cameraman. He is also an editor/compositor and his musical background as a classically trained pianist also allows him to do much music arranging and composing for many of his productions.
In the past we have produced dvd's on a wide range of subjects including: digital photography, glamour photography, baby care, cake decorating, gliding, home cinema systems, fishing, as well as health & safety videos, informercials, corporate presentations, television programming and music promo videos.
Why Generic Pool?
Here are two of the definitions available.
Generic
ge-ner-ic adj = Usable or suitable in a variety of contexts.
Pool
pool n = The term Pooling is the grouping together of assets, samples, equipment etc. for the purposes of maximizing advantage to the users e.g. pool together.
But to be honest, the simple answer is that Generic Pool is an anagram of Nigel Cooper, and it sounds pretty cool too.